Making it Real: How to turn science into results
Banking Growth Forum 2019 Frank Rohde, President and CEO, Nomis Solutions
Knowing how to think about the pricing problem is critical. Solving the math challenge of optimizing prices and offers is crucial. But the biggest challenge is how to operationalize the pricing process in your bank so that you can rely on precise analytics, reliable execution, and fair & consistent sales force behavior, every day and for every transaction. In this keynote session, we’ll explore how forward-thinking banks have incorporated best in class analytics into their processes and systems architecture to ensure ongoing value creation in a dynamic market. How do we push the analytic insights from back office to front office, enabling bankers to have more meaningful conversations with customers? How do we enable faster and more granular pricing and offers within the limitations of legacy bank systems? And how do we ensure rapid execution in a dynamic market?